ROAST ME ↓
EC2C Case Study: Emma Wainer (Speaking Coach)
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Emma WainerSpeaking Coach

From the matches out to £28,000 in 8 weeks

Emma was ready to burn her business to the ground.
Then she joined C2C + banked £28,000 in her first 2 months...
(and built the healthiest pipeline of her career)

Full Interview
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£0kbanked in Emma's first 2 months
£0ksolo proposal in her pipeline
£0klanded while she was on holiday
01 · Before C2C

She was ready to burn it down

Before C2C, Emma was stuck in feast or famine.

Every time she thought she'd cracked it, something would stop working and she'd be back in a famine.

Most months were under £10k, some were under £5k... and her confidence was going with them.

Her clients kept telling her she was making a difference. But she was ready to burn the whole thing down.

Either she stopped, or she fixed it. She couldn't stay in limbo any longer.

I had the matches out... I was ready to burn the whole thing down to the ground
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Emma WainerSpeaking Coach
Emma Wainer
MindsetContentSystems
Mindset coaching
Big-name content course
C2C
Message from Emma Wainer
Content, systems and mindset all built in together... I think that's what's made the difference
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Emma WainerSpeaking Coach
02 · The decision

She'd already tried the other stuff

Emma had been through a big-name content course. It was comprehensive + it all made sense on paper...

But it made zero difference to her business. Her engagement actually dropped.

It was all content, with nothing behind it to turn that content into clients.

She'd had great mindset coaching too, but none of the systems.

Then the C2C workshop came up. She made a decision + joined.

03 · The process

She did exactly what we told her

Emma didn't reinvent anything. She followed the C2C roadmap, in order.

First up was our Traction methodology: reconnecting with her past clients. She resisted it for no real reason... then she just started.

And it turned out to be a pleasure. Most of her old clients were delighted to hear from her.

Those conversations turned straight into new business + referrals.

She couldn't believe she'd never done it before.

To be really honest, I just did what you told me to do
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Emma WainerSpeaking Coach
Emma Wainer with Chris James
1
Old client listPeople who already rate her
2
ReconnectA genuine catch-up, no pitch
3
Great conversationsWhere are they at now?
✓
New business + referralsStraight from the conversations
04 · The results

£28,000 in 8 weeks

Month one was around £18k. Month two was £10k.

That's £28,000 in 8 weeks, from someone who'd been stuck under £5k a month.

C2C is designed to pay for itself again + again.

Emma blew way past that.

Emma's first 2 months
<£5k
£18k
£28k
A typical month
before C2C
Month oneFirst 2 months
combined
Straight from the DMs

Don't take our word for it. Take hers.

Message from Emma Wainer
Message from Emma Wainer
Emma Wainer with Chris James
Proposal sentWarm client
£0
Solo, not part of a groupLanding later this year
Pipeline
Healthiest ever
Enquiries
Strongest ever
Conversion
Highest ever
05 · The pipeline

The healthiest pipeline she's ever had

Winning clients is important, but so is what's coming next...

Emma's sent a £33k proposal to a warm client. She's done proposals that size before, but always as part of a group. This one's all hers.

She's never had enquiries this strong, and she's got the highest conversion rate she's ever had in business.

And she knows if she keeps running the process, the pipeline keeps filling...

I have honestly never had such a healthy pipeline
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Emma WainerSpeaking Coach
Lifestyle first

Safety + freedom

For Emma, it's not really about the money.

The money buys her safety for her future + the freedom to live how she wants right now.

She took a few days off with her daughter + her parents. While she was away, £10k landed in her account.

She's got her agency back too. Our Master Offer™ process made it clear what she sells, what she doesn't + where her energy should go.

She's stopped letting the business happen to her.

I feel like I've got my mojo back
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Emma WainerSpeaking Coach
Emma Wainer
Emma's vision

She's not stopping at £10k months

6 figures is locked in. Now she's going for...

£0

in a single year

£21ka month
12months

And next year, she wants to be on site at a big conference, running live rehearsals with the speakers she coaches.

Anyone on the fence
"If you feel like you've got the matches out and this is just too hard... this is a brilliant space to really clarify what you are selling and who you are selling it to"
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Emma WainerSpeaking Coach

Next year, this page could be about you.

C2C is a 9-month mentorship programme for established coaches, consultants + solo founders who want to add their next £8k+/month without working every hour.

You bring the clients you've already got + a bias towards action.

We'll help you build the rest.

Chris James at C2C Live
Add the next £8k+/mo to your solo founder business Apply for C2C

Disclaimer: C2C Consulting makes no earnings claims, return-on-investment promises, or performance guarantees of any kind. Your results depend entirely on your own effort, skill, circumstances, and execution. We provide guidance and resources, you must do the work.

This case study reflects the experience of one specific client, is not typical or guaranteed, and should not be taken as an indication of what you or any other client is likely to achieve. Nothing we provide is financial, legal, tax, or investment advice.